Organizations in the modern times have been flooded with vast amount of data for use in their business processes from various technological sources and that are even not the systematically evaluated one. This poses a challenge for organizational strategic knowledge-based actions. For several decades now, data mining techniques were used in this respect, but recently, a relatively newer concept ‘Big Data Analytics’ has marked the escalation of new openings in the examination and use of massive data pools. However, the appraisal of earlier literature on Big Data adoption process indicate a scarcity of literature on the subject in Indian context in comparison to the developed countries. Therefore, it is an endeavor to understand the issues and challenges that might have intervened the adoption of Big Data Analytics in Indian organizations. The investigation of extant literature confirms that organizations are not hesitant in incorporating Big Data tools and techniques into their business strategy. Moreover, the benefit of Big Data services, quality of Big data, absorptive capacity and the costs of Big Data are some of the key factors which promote adoption of Big Data Analytics in organizations. Even, the Indian organizations confirm use of the Big Data Analytics promising for their businesses.